Job Description :
Develops unique strategies and builds upon current strategies within the digital arena to meet/exceed objectivesExecutes projects to be high quality, on-time and cost-effective/on budget.Fosters timeline development and monitors progress, ensuring deadlines are met.Develops strong, trusting relationships with agency partners, providing leadership and support during strategy, ideation, and execution.Works with Product & Brand managers to ensure team is aligned to company requirements.Proactively keeps abreast of assigned clients’ marketing and media plans, and provides technological solutions including rich media, site optimization, promotional ideas, mobile, social networks, viral, etc.Writes communications briefs, ensuring that creativity and media are effectively integrated.Manages research studies that yield rich insights into consumer online behavior and key motivational/attitudinal behavior.Develops a total understanding of online target audience and mindset modes.Writes and transmits conference reports to clients and agency teams.Provides campaign performance reporting and analysis to the management.Ensures accountability is established during the project planning process.
Job Requirements :
3 to 5 years of full-time experience in digital marketing or advertising (digital experience required).Strategic Thinking is a MUSTMedical marketing experience and monetizing online assets a plus.Superior communication skills, both internal and agency-facing.Strong relationship management, organizational and project management skills.Ability to work effectively with a variety of internal teams and business groups, including Creative, Media and Technical Delivery Specialists.Ability to identify opportunities for growth and incremental opportunities with agencies and partners.Strong interest in technology or digital marketing.Bachelor’s degree or equivalent in a related field.