Digital Marketing Section Head

Marketing/PR/Advertising
  • Marketing/PR/Advertising
  • Egypt

wuzzuf.com

Job Description :

Build, plan and implement the overall digital marketing strategyMeasure ROI and KPIsPrepare and manage digital marketing budgetOversee all the client’s social media accountsManage and improve online content, considering SEO and Google AnalyticsProvide ongoing support for marketing projects, including rebrand, website, content marketing; as well as other departments as assigned.Maintain social media presence across all digital channelsPlanning digital marketing campaigns based on the overall marketing strategy of the company, including SEO/SEM, e-mail, social media, and display advertisingThink outside the box on creative and growth strategy for the company on online platformsMeasuring and reporting on the performance of all digital marketing campaignEnhance brand awareness on social media and increase website trafficIncrease social media pages engagementGoogle AdWords social media applicationAdvertising web portals and online forumsGenerate, publish and edit daily content (original text, HTML, images, videos) encourage the audience to engageExecuting campaigns across a variety of platforms including; Facebook, Instagram, YouTube, twitter, LinkedInWork with the design department on new creative ideas for digital campaignsWork with brand team on new creative ideas of how to change the perception and increase the awareness on digital platformsGenerate campaigns reports per quarter and year to year.Social media assets performance reportCompetition digital communication analysis

Job Requirements :

7+ years’ experience in a digital marketing position.In-depth knowledge of various social media platforms, best practices, and website analytics.Highly creative with excellent analytical abilities.Outstanding communication and interpersonal skills.Up-to-date on the latest trends and technologies in digital marketing.Leadership experience.Digital mindset/fluency and an insatiable curiosity for Innovation.Google AdWords certified (Search).Experience with Google Analytics and similar platforms is a plus.Experience in setting social media strategy

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