Marketing Manager

The business development manager will define a promotional strategy for New Brands, New products and new services that will be launched in key regional markets. For each case, the person should develop and define the strategy, marketing activity (online and offline), sales channels and ROI financial projection.

Client Details

The client is a leading dermo-cosmetics brand.

Description

* Launch of a new brand in GCC

o Study the business model of the brand.
o Work closely with the brand manager to guide Him/ Her strategically.
o Study doctor and consumer expectations.
o Identify sales projection.
o Build marketing and budget plan.
o Build forecast and supply.

* Launch new essential strategy product in GCC

o Define pre-launch strategy and launch strategy.
o Define priority Network distribution.
o Define marketing plan and tactical calendar.
o Define budget and sales projection with financial ROI.

* Launch of new projects

o Study new marketing projects (service, communication, promotion, event, range development .. )
o Plan and implement marketing / Commercial projects.
o Implement Pilot test, manage, and analyse.
o Work in collaboration with expert marketing dedicated per marketing division.
o Identify market tendencies and opportunities in the intermediate term.
o Analyse each project based on ROI
o Project evaluations and assessment of results

Profile

Education Master’s degree in marketing
Previous experience in Strategic Marketing Intelligence of a minimum of 7 years.

Job Offer

The opportunity to join one of the leading dermo-cosmetics companies.