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Company Name : Fusteka Group

Marketing Branding Manager

bayt.com

Job Description

Duties & Responsibilities

 Lead innovation and renovation to drive incremental profit.

 Effectively plan and implement campaigns in collaboration with agency partners.

 Manage range/price/volume mix to optimize sales/returns ratios.

 Advocate brand guidelines and initiatives which build brand equity.

 Build close cross-functional and external stakeholder relationships.

 Translate shopper, consumer and category insights into compelling actions.

 Develop Branding Plan which identifies and defines the current and future positioning.

 Provide analysis and reporting on brand performance on weekly and monthly basis

 Critically evaluate key initiatives and make recommendations based on commercial return.

 Manage the third party relationships with the company’s online marketing service providers, including but not limited to: affiliate partners, agencies, technology suppliers, consultants, etc.

 Leads the analysis of the market trends and identification of business growth opportunities and initiates new business development in line with the overall strategy.

 Make a contribution to our website and blog that attracts customers from all over.

 Measure and report on the performance of marketing campaigns, gain insight and assess against goals

 Any other related duties.

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Creative shipping and logistics solution in Egypt
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