Company Name : Al-Faleh

Social Media Marketing Specialist

bayt.com

Job Description

Responsible for overseeing a company’s interactions with the public by implementing social media platforms’ content strategies. Their duties include analyzing engagement data, identifying trends in customer interactions, and planning digital campaigns to build a community online.

Key Accountabilities:

  • Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging, and audience identification.
  • Generate, edit, publish, and share daily content (original text, images, video, or HTML) that builds meaningful connections and encourages community members to take action.
  • Set up and optimize company pages within each platform to increase the visibility of the company’s social content.
  • Moderate all user-generated content in line with the moderation policy for each community.
  • Create editorial calendars and syndication schedules.
  • Continuously improve by capturing and analyzing the appropriate social data/metrics, insights, and best practices, and then acting on the information.
  • Collaborate with other departments (customer relations, sales, etc) to manage reputation, identify key players, and coordinate actions.

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