SEO Specialist

Marketing/PR/Advertising
  • Marketing/PR/Advertising
  • Egypt

wuzzuf.com

Job Description :

IVORY is looking for a SEO expert to manage all SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks.Job Responsibilities:Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns.Track, report, and analyze website analytics and PPC initiatives and campaigns.Creating and Optimizing landing pages for marketing search engines.Creating Marketing Sales Funnel.Perform ongoing keyword discovery, expansion and optimization.Research and implement search engine optimization recommendations.Research and analyze competitor advertising links.Participate in developing and implementing link building strategy.Work with editorial and marketing teams to drive SEO in content creation.Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.Help to grow subscriber base and web traffic metrics.

Job Requirements :

Work experience: 3+ Years of Experience in a similar position.Proven SEM experience managing PPC campaigns across Google and other platforms.In-depth experience with website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)Experience with bid management tools (e.g., Click Equations, Marin, Kenshoo, Search Ignite)Experience with A/B and multivariate experiments.Solid understanding of performance marketing, conversion, and online customer acquisitionUp-to-date with the latest trends and best practices in SEO and Paid Per Click (PPC).Education/Knowledge:Bachelor’s Degree in field or equivalent Proven Experience.Knowledge of ranking factors and search engine algorithmsLanguage:Excellent command of written and spoken English language.Other skills/requirements:Strong attention to detail with an analytical mind and outstanding problem-solving skills.Excellent content creation and writing skills.Proficient Microsoft User.Excellent Communication Skills.Excellent Time Management Skills.Ability to Multitask.Excellent Organizational skills.Ability to Work Well Under Pressure.Excellent Project Management Skills.Ability to Work Well with Team Members.Has their Own Laptop.Can work Remotely.

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