Job Description :
The Social Media Specialist will be responsible for managing several client social media profiles as well as executing the marketing strategy. The candidate will create and maintain blogs, video feeds, trending social networking sites, and resource centers. He will also be responsible for providing comprehensive analytics, data presentations, and resource management reports to customers, and he should have a track record of working in a fast-paced environment while delivering multiple projects on schedule, within budget, and without errors.Responsibilities:Creating and implementing a social media strategy based on competitive research, platform selection, benchmarking, messaging, and audience identificationCreating editorial calendars and syndication plansCollecting and analyzing relevant social data/metrics, insights, and best practices and applying this gathered informationCollaborating with other departments (creative, commercial, and project management) in order to manage reputation, identify key players, and coordinate actions.Planning and managing monthly promotions.Monitoring and evaluating the company’s social media presence and performance by using analytical tools, such as Google Analytics, Hoot suite Pro, and Facebook Insights.
Job Requirements :
Job Requirements:Proven 2–3 years of experience as a social media marketing specialist or as a digital media specialistIn-depth knowledge and understanding of social media platforms Knowledge of other platforms (LinkedIn, Facebook, YouTube, Twitter, Snapchat, etc.)Excellent writing, editing (photo/video/text), presentation, and communication skillsDemonstrable social networking experience and social analytics tools knowledgeKnowledge of online marketing and a good understanding of the major marketing channelsBeing detail and customer-oriented character with good multitasking and organizational abilities along with having a positive attitude.Fluency in EnglishBS in Communications, Marketing, Business, New Media, or Public RelationsKnowledge of other digital marketing tools, such as SEO/SEM marketing, and Email marketing. PPC campaign is a PLUS