Senior Digital Marketing Specialist

Company: Selah ElTelmeez For Publishing & printing –

WebSite: Obour City, Cairo, Egypt

Job Description:The candidate’s responsibilities encompass the implementation and management of social media campaigns across diverse channels, including performance tracking and reporting to the Digital Marketing Manager. This involves contributing to brand development by ensuring high-quality, up-to-date marketing materials; establishing and maintaining relationships with media influencers; executing social media plans aligned with the marketing strategy; participating in competitive research and platform benchmarking; creating and disseminating engaging daily content; optimizing company social media pages; staying current with social media trends and best practices; developing editorial calendars; enhancing brand awareness, website traffic, and customer acquisition; executing campaigns across platforms like Facebook, YouTube, Twitter, and LinkedIn; analyzing competitor strategies; identifying trends and optimizing budget allocation; generating innovative growth ideas; and collaborating with the Digital Marketing Manager on customer segmentation for targeted marketing initiatives.

Skills: