wuzzuf.com
Job Description :
AFFSQUARE is looking for talented candidates like YOU !!To join our marketing team with the following responsibilities:Manage digital marketing activities with relevant teams (content writers, designers, developers, marketers, etc.).Measure, analyze, and report on the performance of campaigns and strategies, and manage daily and weekly reporting dashboard.Track, monitor and analyze responses and leads from Marketing activities, digital ads, and correlate results from actions.Creating, managing, maintaining, and planning digital marketing campaigns, including web, SEO/SEM, email, social media platforms, and display advertising.Optimizing campaigns performance and keeping an eye on competitors’ campaigns to ensure our campaign maintains its ranking.Identifying powerful keywords to drive the most valuable trafficUtilize audience targeting strategies and creative testing frameworks to improve engagement and ROAS.Research and brainstorm creative ideas to enhance creatives used in ads.Conduct market research and analyze demographics, media usage, psychographic, and buying patterns to define the target audience and campaign requirements.Develop advertising strategies and campaigns with marketing teams to reach the desired audience most effectively.Source and present audience data and advertising proposals.Coordinate and oversee the development and launch of campaigns.Manage budgets and monitor campaigns costs and ROI metrics.Track and present campaign data such as views, click-throughs rates, engagements, and customer conversion rates.Monitor audience and media trends, practices, and new technologies.
Job Requirements :
We need a precise mentality!! With following requirements:Bachelor’s Degree in Marketing/Media or any related field.2+ years of proven experience as a media buyer and digital marketing agencies.Solid understanding of Google Analytics, Webmaster platforms, social media analytics, Facebook Ads Manager, LinkedIn, Google UTM Builder and Media buying.Understanding of branding, marketing, SEO, and CTA marketing content development.Up to date on the latest trends and technologies in digital marketing.knowledgeable about current media channels and advertising options.Interest in following advertising and media trends.Attention to details, Critical thinking & multitasking skills.