Upper Medic -
Company: Upper Medic –
WebSite: Maadi, Cairo, Egypt
Job Description:
- Plan and manage paid advertising campaigns on platforms such as Facebook, Instagram, Google Ads, TikTok, and others.
- Analyze data and optimize campaigns to maximize ROI and performance.
- Stay updated with the latest policies, trends, and algorithm changes on different advertising platforms.
- Manage and allocate advertising budgets effectively across campaigns to achieve business goals.
- Develop and implement social media strategies to increase engagement and brand awareness.
- Collaborate with the design and content teams to create compelling and platform-appropriate content.
- Prepare regular reports on social media performance, audience growth, and engagement metrics
Skills:
- Proven experience as Media Buyer or similar role; experience in digital media is preferred
- Familiarity with media-buying, planning and research
- Interest in following advertising and media trends
- Strong knowledge of Facebook Ads Manager, Google Ads, Snapchat , Tiktok
- Excellent communication and negotiation skills
- Organizational and multitasking abilities
- Attention to detail
- Critical thinking skills
- BSc/BA in Marketing, Advertising or related field