Marketing Coordinator

Company: MINIMALIST –

WebSite: Dubai, United Arab Emirates

Job Description:Minimalist.ae, established in Dubai in 2016, is a domestic purveyor of refined, high-quality timepieces, jewelry, handbags, fragrances, and leather goods, meticulously designed to complement individual aesthetics. Operating two retail locations within the United Arab Emirates, Minimalist.ae is committed to designs that are both understated and sophisticated, with particular recognition accorded to its Arabic numeral watches for their enduring style. The company espouses a philosophy of simplicity, utilizing only premium materials in the production of aesthetically pleasing and durable merchandise, thereby harmonizing elegant design with superior quality.

**Marketing Coordinator Position**

The Marketing Coordinator will assume a vital role in the support and implementation of marketing strategies designed to augment the presence of Minimalist.ae. In close collaboration with the marketing team and various cross-functional departments, the incumbent will assist in the planning, execution, and analysis of marketing initiatives intended to cultivate awareness, engagement, and growth.

**Responsibilities:**

* Collaborate with marketing teams to devise, strategize, and refine effective marketing initiatives and campaigns.
* Execute and implement marketing strategies, ensuring alignment with overall brand objectives.
* Manage paid media campaigns on platforms such as Facebook and Instagram, including the creation of ad copy.
* Develop compelling written and visual content tailored for social media and digital platforms (Instagram, TikTok, Facebook).
* Research and apply marketing trends, innovations, and best practices.
* Monitor, analyze, and report on key performance indicators (KPIs) of marketing initiatives, providing actionable insights for improvement.
* Conduct competitor analysis and deliver reports to guide strategic decision-making.
* Cultivate and maintain relationships with influencers and content creators to enhance brand collaborations.

**Qualifications:**

The ideal candidate will possess the following qualifications:

* A minimum of two years of experience (preferably three or more) in marketing within a UAE-based eCommerce startup or a luxury goods/fashion/watches company.
* Demonstrable experience with platforms such as Instagram, Facebook, and Snapchat.
* Proficiency in utilizing productivity software such as Dropbox, Slack, and Monday.
* Proficiency in utilizing software such as Klaviyo, G-Suite, Adobe Suite, and relevant social media and design applications.
* A Bachelor’s degree in Marketing, Business, or a related discipline.
* Exceptional communication skills in English (both verbal and written).
* Proficiency in Arabic is considered a distinct advantage.

**Compensation and Benefits:**

* Competitive salary with performance-based incentives.
* UAE visa and permits.
* Health insurance.
* Annual flight ticket allowance.
* Opportunities for professional growth and long-term career development.
* Long-term perspective in a rapidly expanding, future-oriented organization.
* A stimulating and challenging work environment with a team of highly motivated and skilled professionals.

Skills: