Growth Marketing & E-commerce Lead (GCC Fashion Brand)

Brief about us

I am a solo founder managing a successful fashion brand selling traditional Egyptian clothes to the US and Europe. I am now launching a premium fashion brand specifically for the GCC market (Saudi Arabia, Kuwait, Oman, etc). I also run a separate AI Technology for clothing shops in Egypt. 

This is a “Founder’s Right Hand” role. This is NOT a corporate position with a large team. You will be working with myself and you will be responsible for the GCC brand’s entire lifecycle. If you are a self-starter who excels in high-autonomy environments and advanced AI technology, this is the role for you.

Detailed Key Responsibilities for applicant

1. AI Visual Production & Branding

• Strategic Selection: Review raw dress pictures we have in production mainly on mannequins and use Gemini to rate them based on marketability for the KSA audience.
• AI Transformation: Use Nano Banana 3.0 and Imagine Art to transform raw supplier photos into high-end, on-model photography and cinematic 5-second “Hero” videos. You should be able to create a unified look for each collection with Nano Banana.

2. Social Media platforms (Snapshot, TikTok, and IG)

• Create a unified professional looking social media presence targeted for the GCC. The grids for each of these platforms should look like they are professionally and high end.
• Daily “Storyselling”: 3–5 daily stories per platform.

3. Shopify & Technical Operations

• Full-Stack Management: Create and manage all Shopify listings, including localized Arabic/English descriptions and variant management.
• Tracking & Pixels: Link and verify Snapchat, TikTok, and Meta Pixels (CAPI) to ensure 100% data accuracy.
• Order Fulfillment: Manage the daily Shopify “Orders” dashboard and coordinate fulfillment with my team.

4. Performance Marketing & Media Buying

• Paid Ads: Launch and optimize high-ROAS campaigns on Snapchat (Primary), TikTok, and Instagram.
• Budgeting: Manage a $1,000+ monthly launch budget with a strict focus on CPA and Profitability.

5. Multi-Venture Support

During operational downtime, you will provide support for my US Fashion Brand and AI Venture (technical research, AI prompting, and administrative tasks).

The Selection Process: 1-Day Paid Audition (8:00 AM – 6:00 PM) 

We do not hire based on CVs alone. Finalists will be invited to a 1-day in-person Intensive Audition on-site.

The Compensation: 2,000 EGP (Paid at the end of the day).

The Tasks for the 2,000 EGP one day audition are as follows :

1. Using Nano Banana 3.0 and Imagine Art you will transform 5 raw dress photos that will be on mannequins into a unified luxury photoshoot 

2. Create a professional looking grid of 6 posts on IG, TikTok, and Snapchat. 

3. Create 2 cinematic video ads one for snapchat and and one for tiktok. 

4. Build 2 shopify listings 

5. Structure the paid ad campaigns for TikTok/Snapchat. These will not be activated but just to test how you work with them. 

Compensation & Growth

Phase 1 (Month 1 Trial): 17,000 EGP. Focusing on GCC execution while I handle initial sourcing.

Phase 2 (Senior Contract): 20,000 to 25,000 EGP (depending on experience and talent) + 10% Net Profit Share. You take full ownership of the brand, including product curation.