Directors of Admissions and Marketing

Location: School-based – Abu Dhabi and DubaiNord Anglia Education is looking to recruit Directors of Admissions & Marketing (DAM) to join our expanding network of schools across the UAE.We are looking for dynamic, strategic, and creative leaders to drive student enrolment, strengthen school reputation, and ensure every family experiences exceptional service at every stage of their journey – from first enquiry to enrolment and beyond.The RoleWe seek individuals to join as a Directors of Admissions & Marketing where your focus will be:Leading the school’s Marketing, Admissions, and Communications (MAC) strategy to drive new enrolments and ensure strong re-enrolment rates.Delivering an outstanding Family Experience Journey, ensuring families receive first-class service at every touchpoint.Developing and executing the school’s brand, marketing, communications, and digital strategy to position the school competitively in the market.Using data and insights to analyse performance, forecast pipeline activity, and guide continuous improvement.Managing the MAC budget to deliver maximum impact and efficiency.Overseeing Salesforce (CRM) data integrity, ensuring accurate forecasting and effective pipeline management.Coaching and developing a high-performing MAC team, fostering collaboration, creativity, and excellence.Building strong relationships with regional and central MAC teams, as well as external partners such as relocation agents, feeder schools, embassies, and corporate networks.The Successful Candidates Will PossessDegree qualification in marketing, communications, business, or a related field (essential)Minimum seven years’ experience in marketing, brand building, or enrolment management roles within a service-driven environmentProven ability to lead, coach, and develop teams to achieve commercial objectivesStrong understanding of CRM systems (Salesforce), analytics, and data-driven decision-makingExcellent project management and communication skills, with the ability to influence stakeholders at all levelsA strategic mindset with a focus on innovation, collaboration, and growthExperience within education or the premium service sector (advantageous)About UsPlease see full job description hereNord Anglia Education is the world’s leading international schools organisation. Our 80+ international schools are located in the Americas, Europe, China, Southeast Asia and the Middle East. Together, they educate more than 80,000 students from kindergarten through to the end of secondary education. We are driven by one unifying philosophy: we are ambitious for our students, our people and our family of schools.Our exclusive collaborations with prestigious institutions such as UNICEF, Massachusetts Institute of Technology (MIT), IMG Academy and the world-leading performing arts school Juilliard mean we’re at the forefront of educational thinking, while creating life-changing experiences for students.By joining Nord Anglia Education you will become part of a committed and innovative team. As a member of the world’s leading premium schools group, you will be joining an active network of like-minded people across the world.To ApplyOnline applications should be made directly through the Nord Anglia Education Careers Page and include a CV.At Nord Anglia Education, we are an equal opportunities employer dedicated to creating a diverse and inclusive workforce. We treat all colleagues fairly based on their skills and qualifications, without discrimination.We value individuals from all backgrounds, including those with different abilities and neurodivergent conditions, as well as those who identify with various protected characteristics.Nord Anglia Education is committed to ensuring the highest possible safeguarding standards in our schools, and we expect every employee to share this commitment.