bayt.com
Job Description
- Manage the Group digital estate and ensure best practice is applied across all
- Recommend digital and social media strategy for the holding and its subsidiaries according to their business objectives
- Develop digital and social media campaigns, oversee content creation and monitor campaign progress towards completion
- Provide reports and analytics on performance of social and digital campaigns in addition to websites
- Implement online tools that promote the group and its subsidiaries and boost engagement
- Monitor social media activities of sister companies and evaluate performance
- Advise on social media latest trends, rules, regulations and audience
- Lead websites development with suppliers and coordinate with project stakeholders on their requirements
- Establish and administer content on various social media platforms, monitoring site metrics, and analytics
Skills
- Bachelor’s degree in digital media, marketing, IT or a related field
- A minimum of 5 years’ experience in digital marketing
- Solid knowledge of design and editing programs such as InDesign and Photoshop
- Knowledge of web design and content management systems
- Advanced experience with web analytic tools such as Google Ads and Google Campaign Manager
- Familiarity with paid social media platforms including Facebook, Instagram and Youtube
- Knowledge of the latest media trends
- Knowledge of GDPR
- Strong knowledge in using Google Analytics, Google Search Console, CRM, and paid marketing tools (e.g., Data Studio, Dash This etc.)