Posted 2 years ago
خطوة واحدة ممكن تفتحلك أبواب كتير
Category Marketing Manager
Terraco Group
Position Details
Company
Terraco Group
Location
Dubai United Arab Emirates
Posted Date
January 15, 2024
متوسط الراتب
خطأ: تعذر الحصول على معلومات الراتب من Gemini API
Job Description
bayt.com
Job Description
- Develop and implement category strategies to achieve key performance indicators, including innovation growth, category development, profitability and targets.
- Utilize the full range of brands and products across categories to effectively gain market share.
- Collaborate closely with local sales and marketing teams to ensure the success of the category, implementing the marketing mix.
- Identify product gaps in the market and drive innovations through the Terraco Innovation Process, continuously building the innovation pipeline.
- Project manage and drive all assigned innovation projects, planning, coordinating, and monitoring cross-functional activities to ensure timely and successful outcomes.
- Create and coordinate category-related content in collaboration with Digital Marketing and Retail functions.
- Conduct market research to gain a deep understanding of the category, competitor strategy, trends, and market influencers for up-to-date Market Intelligence.
- Develop CPD presentations, product presentations, and relevant support tools for Business Development and Sales.
- Ensure the positioning of assigned products aligns with Corporate Visual Identity guidelines.
- Develop creative artworks in coordination with agencies or in-house graphic design functions.
- Negotiate and coordinate with marketing agencies, as required.
- Monitor market trends continuously and ensure brands, products and solutions meet market requirements and standards.
- Develop the complete communications mix for maximum impact based on target group and objectives.
- Measure the effect of external communication activities and optimize the marketing mix accordingly.
- Manage and drive product launches across countries with relevant presentations, trainings, and events.
- Act as a representative for the marketing department in customer meetings, exhibitions, seminars, conferences, and other events.
- Perform other duties as required.
Skills
- Bachelor’s or Master’s degree in marketing, business or related field or equivalent through experience.
- 5+ years of relevant industry experience.
- Experience working with innovation projects / New Product Development processes.
- Excellent category developer with proven track record in communications.
- Excellent communicator, able to work effectively with international sales and marketing teams.
- Structured and organized approach.
- Self-starter with proven ability to take initiative, work independently and meet deadlines.
- Fluent in English.
- Ability to travel when required.
نصائح تهمك
- جهز CV حديث قبل التقديم
- تأكد من تحديث معلومات التواصل في سيرتك الذاتية
- اقرأ وصف الوظيفة بعناية قبل التقديم
- جهز رسالة تغطية مخصصة للوظيفة
- تأكد من صحة جميع المعلومات في طلبك
- احفظ نسخة من طلب التقديم
- تابع بريدك الإلكتروني بانتظام
- جهز نفسك للمقابلة الشخصية مسبقاً