Osolutions -
Company: Osolutions –
WebSite: Nasr City, Cairo, Egypt
Job Description:**Option 1 (Formal):**
Tethkar, a prominent Saudi Arabian enterprise and comprehensive creative center specializing in corporate gifting and advertising solutions, is seeking a BTL Manager to oversee operations at its Cairo office. Tethkar possesses a modern manufacturing facility in Jeddah and provides services to a distinguished clientele comprising prominent corporations and governmental organizations within the Kingdom. The Cairo office serves as the central hub for design, marketing, and sales activities. The successful candidate will be a dynamic and ambitious leader responsible for directing these teams towards enhanced levels of achievement. This position necessitates a seasoned professional with demonstrated expertise in creativity, management, and sales, specifically within the BTL (Below-the-Line) domain. The incumbent will lead and manage the design, digital marketing, and sales teams based in Cairo, formulating and implementing inventive strategies for B2B clients, and ensuring the attainment of ambitious growth objectives. Key responsibilities include: operational team management, encompassing the leadership and mentorship of the design team to generate superior visual solutions; management of the digital marketing team to ensure effective campaign execution for lead generation and brand awareness; establishment and monitoring of Key Performance Indicators (KPIs) for all teams. Furthermore, responsibilities extend to sales and business development, involving the creation and execution of B2B sales strategies; leadership of sales meetings with key corporate clients to ascertain their requirements and propose customized solutions; and the cultivation and maintenance of robust, enduring relationships with existing and prospective clients. The role also necessitates creative and technical oversight, including ensuring the quality of all creative outputs aligns with Tethkar’s brand identity and client expectations; the development of novel concepts for advertising products, corporate gifts, and BTL campaigns; the application of practical knowledge regarding advertising product specifications (materials, printing techniques, production methods) to provide technical consultancy to both clients and the internal team; and the supervision of installation and execution of major projects (e.g., booths, events) to uphold the highest standards of quality.
Skills:
Required Qualifications and Experience:
A minimum of 5 years of experience in an advertising agency, with proven experience in a managerial capacity (BTL Manager, Creative Production Manager, or a similar role).
Hands-on experience in digital design and proficiency with core design software.
A deep and comprehensive understanding of advertising product details (types of printing, signage materials, promotional gifts, exhibition booths, etc.).
Proven experience in B2B sales and business development, with the ability to manage meetings with senior corporate executives.
Strong leadership qualities with the ability to inspire and develop teams.
Excellent communication, negotiation, and presentation skills.
Prior experience in developing creative ideas from concept to execution.
A good understanding of digital marketing fundamentals and strategies.