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Company Name : Al-Rashed Group

Brand & Marketing executive – Corporate (KSA)

bayt.com

Job Description

  • Planning, developing and implementing effective marketing communication campaigns and strategies.
  • Organize and oversee advertising/communication campaigns (social media, website, TV etc.), exhibitions and promotional events.
  • Conduct market research and analysis to evaluate trends, brand awareness and
  • competition ventures.
  • Initiate and control surveys to assess customer requirements and dedication
  • Maintain relationships with media vendors and publishers to ensure collaboration in promotional activities
  • Monitor progress of campaigns using various metrics and submit reports of performance.
  • Collaborate with managers in preparing budgets and monitoring expenses
  • Support in writing and producing all marketing & branding collateral, including brochures, letters, emails and websites.
  • Understanding the product and customer profile and write thorough specs for each.
  • Assisting in the production of ongoing competitor analysis and reporting, with reference to pricing, presentation and promotion.
  • Responsible for ensuring effective Marketing & Branding campaigns that enhance the image of the Company and its services
  • Build and program manage cross-Corporate Marketing (creative, video, web, social media) plans for key product launches and GTM initiatives.

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