Assistant Brand Manager-FMCG

FMCG - Perfume & Cosmetics

The Bridge Associates

Company: The Bridge Associates

Location: Jeddah · Saudi Arabia

Category: FMCG – Perfume & Cosmetics

Job Description: Job Description

Supporting the Brand Manager in developing and executing marketing strategies that meet brand objectivesConducting market research and competitor analysis to identify market trends and insights that aid in the development of new products and servicesManaging creative agencies and vendors to create compelling brand campaigns that resonate with the target audienceDeveloping and implementing social media and digital campaigns across various platforms to promote brand awareness and engagementCollaborating with product development teams to ensure that all new products are aligned with the brand’s positioning and valuesCoordinating with internal teams such as sales, customer service, and PR to ensure consistent brand messaging across all touchpointsAnalyzing and reporting on brand performance metrics to identify areas for improvement and make data-driven decisions for future marketing efforts

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