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Company Name : Edecs El-Dawlia For Engineering and Contracting

Sr. Digital Marketing Specialist

bayt.com

Job Description

• Designing, developing, and deploying of digital marketing assets for channels including, but not limited to, email, mobile, web, social, SMS, and other emerging platforms.

•  Establishing formal methods and processes of acquiring and communicating critical market insight that will drive current sales growth initiatives and commitments to new product offerings.

• Developing fresh ideas aligned with company objectives and work across departments to sell strategies and initiatives internally.

• Completing setup of digital marketing campaigns across Facebook, Google, and Programmatic platforms. Pursuing expert-level market insight of Construction and adjacent markets as a means of identifying market/product opportunities and competitive threats.

• Adhering the Company standards and maintains compliance with all policies and procedures.

Maintaining and executing marketing calendar and strategy to drive and execute effective marketing campaigns, ensuring a consistent brand image and alignment with company goals

• Recommending, creating, managing, and maintaining all written copy and graphic design assets, including video, for website, products, print, and digital

• Working closely with inventory and product management team to identify product/category market requirements; positioning and promotion of products/categories/market segments.

• Regularly reporting market insight as well as new and emerging trends, tactics and best practices within marketing, and detail how they can be implemented to benefit the Company.

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