Company Name : Vestiti

Media Buyer

About the Job

  • Identify the target audience for a particular media campaign and decide how  to communicate to that audience.
  • Analyze the effectiveness of the campaign and use this data to inform future campaigns.
  • Optimize plans and budgets according to the best media mix.
  • Experiment with new platforms and channels.
  • Ensure ads are creative and displayed appropriately.
  • Monitor costs and return on investment (ROI).
  • Create Inbound Marketing funnels.
  • Prepare schedules and adjust when needed.

Job Requirements

  • Organizational and multitasking ability
  • Understanding of SEO and web traffic metrics
  • Proven experience as Media Buyer or similar role; experience in digital media is preferred
  • Experience with doing audience and buyer persona research
  • Strong understanding of audience development in all stages of the marketing funnel pertaining to the sale of physical products
  • Critical thinking skills .
  • Holds a certification in Google AdWords preferred.
  • Holds a certification in Google AdWords preferred.
  • Familiarity with media-buying, planning and research
  • Must be a good knowledge of how to make paid campaigns on Facebook or snap chat or Twitter or Google AdWords.
  • Presentation skills for reporting back to clients
  • Excellent written and oral communication skills
  • Analytical and data-driven mindset. Able to synthesize information and turn insights into actions
  • Proven ability to translate performance data into actionable insights using quantitative analysis
  • Attention to detail .

share :