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Company Name : Leading Retail Company

Marketing Officer

bayt.com

Job Description

Job responsibility

  • To develop the marketing function within the company
  • To work closely with principals to develop a joint marketing strategy for Kuwait
  • Develop & execute the marketing calendar in consultation with sales & brands
  • Conceptualise & implement the marketing of the company’s own brands/private labels
  • Manage the category managers responsible for specific product segments
  • Ensuring that the company responds quickly to changes in the market by initiating tactical marketing activities in retail market to counter local competitor activity
  • Improving the saleability of the entire product range by managing the use of marketing resources
  • Ensuring that marketing activity operate cost effectively and yield maximum results
  • Setting Promotional activity direction for Sales and Merchandising team
  • Coordinating with team to provide strong brand and Private labels image with customers and consumers.
  • Conducting frequent retail market audit analysis and submit to the management on time.
  • Sustaining positive team spirit by working together with sales and merchandising team and dealing with problem situations firmly and decisively.
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