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Company Name : Starlink

Engagement Specialist

Job Description

Role Summery

Engagement specialist to manage all Marketing and Communications of the Loyalty Program.

Main responsibilities shall include:

  • Develop and implement all program communication and content targeting to program members and partners for all products under the loyalty program
  • All preparation and alignment for communication updates on channels: Website, App, social media, Search engines, Mobile marketing, Marketing Collateral, Newsletter, ATL and BTL communication
  • New Partner and Promotion launches
  • Reach out to BI/Ops team for data and prepare targeted Engagement campaigns
  • Coordinate with Partnership team for any potential campaign to run or discuss with existing partners · Prepare Loyalty Campaigns for review by management and mapping campaigns for the execution through channels
  • Execution and evaluation of all campaigns: New Partner Launch, Partner Promotion, Seasonal Promotion, Collaboration Campaigns, Program Promotion
  • Post Campaign Analysis and reports submission
  • Carry out any additional tasks, projects or responsibilities as may be assigned by supervisor, reporting manager or management from time to time.
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