Digital Marketing Specialist – Real Estate

  • Marketing/PR/Advertising
  • Egypt

Job Description :

Identify trends and insightsAllocate marketing investmentsPlan and direct marketing campaignsManage an organization’s website and maintain it, keeping best practices in mindOptimize content for the website and social media platformsWork with various content formats such as blogs, videos, audio podcasts, etc.Track the website traffic flowImplement and analyze performance metricsMeasure and assess goals vis-à-vis ROIDevice experiments and conversion testsProvide internal reports on a regular basisExecute new and creative collaborations among technologies and platformsCoordinate the creation of digital content (e.g. website, blogs, press releases and podcasts)Manage end-to-end digital projectsEstablish our web presence to boost brand awarenessMaintain a strong online company voice through social mediaLiaise with Marketing, Sales and Product development teams to ensure brand consistencySuggest and implement direct marketing methods to increase profitability

Job Requirements :

Experience in setting up and optimizing Google Adwords campaignsExcellent understanding of digital marketing concepts and best practicesStrong analytical skills and data-driven thinkingDemonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaignsProven working experience in digital marketingBS/MS degree in marketing or a related fieldFamiliarity with web design and content management systemsFluency in EnglishSolid experience in Facebook AdsCreative

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