Digital Marketing Manager

Digital Marketing Manager (Blockchain /Crypto / Fintech)

Digital Marketing Manager

Innovation Factory is an IT firm that focuses on blockchain-based solutions. With a rapidly growing team, the company has designed an entire ecosystem to bring everyday users closer to the technological advancement brought about by blockchain tech.

The digital ecosystem comprises of a number of unique digital solutions/utilities that enhance the lifestyle of its users and enables them to tap into web 3.0, NFT and blockchain based projects. Shifting and revolutionizing the crypto space, Innovation Factory hence developed its own blockchain, the BFIC Mainnet, to solve the scalability and speed issues while bringing a wide & diversified range of utilities for its blockchain’s native token “BFICoin”- World’s Biggest Utility Driven Cryptocurrency!

You’ll have the opportunity to learn and grow within a creative and innovative team, with access to ongoing personal and professional development.

Job Responsibilities:

• Plan, develop, implement, and manage the overall digital marketing strategy
• Research products, services, and current strategies to identify new opportunities
• Analyze web traffic metrics and suggest solutions to boost web presence
• Build strong relationships with key stakeholders inside and outside the organization, creating open communication channels and creating internal awareness campaigns to ensure alignment on the strategy, positioning and the organization’s objectives
• Plan and execute the search engine marketing strategy in order to improve search engine result performance, optimizing digital channels on-page and off-page
• Identify advertising needs
• Hire, train, and manage Marketing team members
• Stay up to date with latest technology and best practices