Digital Marketing Manager

Marketing/PR/Advertising
  • Marketing/PR/Advertising
  • Egypt

wuzzuf.com

Job Description :

Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaignsDesign, build and maintain our social media presenceMeasure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)Identify trends and insights, and optimize spend and performance based on the insightsBrainstorm new and creative growth strategiesPlan, execute and measure experiments and conversion testsCollaborate with internal teams to create landing pages and optimize the user experienceUtilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch pointsInstrument conversion points and optimizes user funnelsCollaborate with agencies and other vendor partnersEvaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

Job Requirements :

7-10 years experience in digital marketingBS/MS degree in marketing or a related fieldProven working experience in digital marketingDemonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaignsHighly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivateExperience in optimizing landing pages and user funnelsExperience with A/B and multivariate experiments 

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