Job Description

Key role and responsibilities in the product marketing strategy of the assigned brand to achieve the company objectives.
Significant role in analyzing the market and competitors.
Provide advice for product positioning with local marketing perspective.
Conduct research through methods such as survey, polls, focus group and statistical analysis, ensuring informed decisions on product specifications and line-up.
Responsible for maintaining the product calendar and product life cycle schedule.
Ensure the product launched is competitive in the market.
Supporting the marketing promotional campaign and initiatives for the brand, such as special promotions, sponsored events, etc (e.g PWP, Discounts, etc).
Assist in stocks ordering.
Create and maintain a library of product information, visuals, customer review.
Keep current with supply and demand, trends, economic indicators and competitors.

Skills

Candidate must possess at least a Bachelor’s Degree in Marketing, Business Administration or any other related field
At least 2 years of working experience in beauty products or relevant industry is required for this position
Analytical, Self-Motivator, Excellent Interpersonal and Communication skills
In tune with market conditions as well as demographic and industrial trends
Able to work independently and within a team
Strong professional ethics and capable of maintaining confidentiality
Product marketing experience will have added advantage
Preferably Executive specialize in Personal Care/ Beauty/ Retail Service or equivalent