Launch successful campaigns based on positive ROI and achieve the required targets. Align with different functions of the business to ensure 360 /holistic approach to all projects.
- Digital Marketing – (all campaigns planning & execution, reporting for all platforms)
- Working with communications and products team at MKT to run digital campaigns efficiently
- Agency reporting and relationship
- Digital ads to Customer journey evaluation on our platform and execute changes with PH & BK & new brands leads
- All platform enhancements and new features for new platform – plan, CR, test, launch
- Vendor and internal stakeholder management
- Launch loyalty program – lead & work with comms to promote
- Support in executing new strategies and development for new platform– features PD, internal alignment, vendor coordination etc.
- Overall platform content management
- Consolidated reporting on platform patterns and trends
- Analytical reports
- Extract insights and rationale for platform performance data
- Monitoring sales, transactions and GCA in order to boost performance week over week
- Insights from GA, adjust, looker
My job is Assistant Manager because: I assist the Manager E-business with management on projects dealing with digital platform management, digital marketing activities, analysis etc. I provide product/service support in order to grow our platforms. I assist the Manager E-business in implementation of platform plans, including enhancements, digital marketing planning and execution, and market strategy insights. I lead and coach my team.
Developing self & Others
Planning & Organizing
Analysis & Decision Making
Financial understanding of P&L
Marketing & Promo activity
2-5 experience of relevant experience in marketing management.
Wide range of experience and understanding of the marketing including product positioning, pricing, promotions, market research, sales and distribution.